Fixed Money is a Chennai based Company It is located in Broadway, Chennai - They provide personal Loans in Chennai region. The client ask to design logo for their company.
I Started off the project by creating a mind map to write down the various ideas that came to mind. Once the mind map was completed, I began to compile a few designs that I liked into the mood board.
The next step was to create a prototype, so I sketched out a few logo ideas drawing inspiration from the mood board.
The final logo was created using three elements – F letter from (Fixed) Rupee Symbol and Coins.
Exclusion Zone
The exclusion zone is a space that is an important part of any visual communication –be sure that other text and graphics do not encroach on it. When visual elements are too close to the wordmark, it can take away the page hierarchy or create brand confusion.
The exclusion zone is a space that is an important part of any visual communication –be sure that other text and graphics do not encroach on it. When visual elements are too close to the wordmark, it can take away the page hierarchy or create brand confusion.
Logo Guidelines
Top Row:
- Do not squeeze the logo.
- Do not stretch the logo.
- Do not alter the name of the company.
Bottom Row:
- Do not invert the logo under any circumstances.
- Do not take away any elements of the logo.
- Do not change the color of the logo.
Top Row:
- Do not squeeze the logo.
- Do not stretch the logo.
- Do not alter the name of the company.
Bottom Row:
- Do not invert the logo under any circumstances.
- Do not take away any elements of the logo.
- Do not change the color of the logo.
